Skyscape Visualizations : 3D Architecture Rendering & Product Visualization l Interactive Media l Graphic Web Design l Billboard & Brochure Print Media - Cape Town South Africa
What exactly is Animation
Welcome to Skyscape Visualizations’ Animation section.
Animation comes in many forms. Since the days of traditional 2D animation, such as that of Walt Disney, animation has spread its wings and has a hand in in almost every part of the multimedia world as we know it today.
3D animation has grown exponentially and is everywhere you look, from huge block buster Hollywood movies and commercials to the internet and cellular phones, you will find traces of animation. 3D animation can then be split into sub-categories such as character animation, 3d architectural fly-through animations, motion graphics and even the lucrative gaming industry, all utilize 3d animation to drive either visually appealing entertainment or to sell a product. Other forms of animation have also become increasingly popular recently such as flash animations and the above mentioned motion graphics, which are mostly used in logo, product, web or movie introduction animations.
How can I make use of Animation?
3D can be applied in multimedia areas such as:
• Character design and animation
• Logo designs and animations
• 3D elements for motion graphics
• Architectural visualization and animated fly-throughs for property developments
• Interior design visualization
• Product design and marketing
• Exhibition stand design
• Video game modeling and design
• Medical, engineering and scientific recreations and simulations.
3D will also help you save time and money!
3D multimedia is not only used as a final advertising medium but can greatly assist the pre-production process as well.
The process known as pre-visualization is a rough 3d version of an advert’s storyboard to assist in the timing and over all look of the advert when the footage is combined with music. The pre-visualization process helps in giving a very good idea on exactly how the final product will look once completed. This serves as a very powerful tool during the approval process. Having your product’s advert finalized before the go ahead for final production starts is vital to any advert as it cuts out many unforeseen problems & changes that could occur during final production. This saves many wasted hours on production sets, which in turn saves you lots of money in the long run and helps you get your advert our before your competitors do.