Skyscape Visualizations : 3D Architecture Rendering & Product Visualization l Interactive Media l Graphic Web Design l Billboard & Brochure Print Media - Cape Town South Africa
3D Character animation and design
Character animation is the design and animation of a single or multiple character/characters who are able to interact with their environment. This environment can be virtual, real life footage or a combination of both.
Character animation was revolutionized by the famous Walt Disney with well known characters such as Mickey Mouse.
This animation is known as 2D animation and we have advanced very far since then with the introduction of 3D character
animation. Pixar Studios took and pushed the world of 3D animation to new heights, creating famous motion pictures such as The Incredibles & Toy Story. Character animations are also used in many films such as Avatar, Transformers and Terminator Salvation where characters are seamlessly combined with real life footage to create the illusion that the characters exist in the shot.
How do they make 3D character animations
When the art of 3D animation is implemented, 3D models need to be designed and built to make full use of its potential. 3D models are computer generated elements, produced using advanced software to make any 2D picture or design come to life in three dimensional space. 3D models can be seen as virtual versions of a clay/stone/plastic sculpture but with unrivaled benefits and possibilities
With this advance in virtual 3D modeling, the world of 3D design and multimedia has taken the advertising world by storm. Entire virtual worlds or elements such as logos or animated characters can now be created to serve any advertising purpose. These 3D elements can then be combined, or better known as ‘composited’ together with real life footage or motion graphics to achieve anything from photo-realism to something totally impossible and surreal.
How can I use 3D Character animation for my product or services
3D Character animation is not only used for Hollywood motion pictures, but is also great for smaller advertising mediums such as campaign branding and recognition. Character familiarizations to a specific product brand have time and time shown that they work and gross in millions for the product’s company as they are able to put this character in eye-catching animations on television broadcasts, cellular phones, DVD presentations, flash animations, websites, billboards, posters etc.
Skyscape Visualizations are able to provide a completely customizable 3d character design service that allows for total artistic freedom to suite any product or company’s branding needs. Let Skyscape assist you in creating an unforgettable character that will push your branding recognition far above those of the competitors. Please browse to our work or showreel section for more